The West End's most thrillingly decadent district has, like the rest of Central London, gone upscale — the movie industry has largely (but not entirely!) taken over from the sex industry, and with the influx of money has come an influx of excellent restaurants & boutique hotels. It's still got plenty of nightlife, as well as London's theatre district and Chinatown — it's just that the thrills these days are a little less illicit.
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Soho
Alongside a fairly substantial boutique hotel, there's also retail space, a restaurant and lounge, a rooftop garden, a 176-seat cinema, and a little four-lane bowling alley in the basement, all along a charming pedestrian thoroughfare complete with a bronze sculpture and a fair bit of greenery. There's plenty of activity, naturally, but the atmosphere feels a world apart from Piccadilly Circus, scarcely a hundred yards away. By now you know what to expect from the rooms: peerless modern luxury, outfitted in Kit Kemp's signature style, blending vibrant prints and colors with eclectic antiques and stylish contemporary pieces, all lit by those vast Crittall windows, which manage to make the most of the occasionally anemic London sunshine. More...
96 Rooms
76 Verified Reviews
148 
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Soho
London's Soho Hotel is impossibly glamorous, a luxury boutique hotel that is at once classic and original — classic in the now-familiar London sense of overstated and outsized comfort, robust and enveloping furnishing and fixtures (as compared to the papier-mâché set construction in lesser boutiques) and original in its avoidance of worn-out tropes like featureless white rooms, cheap 'Zen' minimalism and off-the-rack hotel-standard furniture. The rooms are decorated in a rich, idiosyncratic style (thanks to the inimitable Kit Kemp), modern yet decidedly warm, and more spacious than any London hotel room has a right to be. More...
91 Rooms
193 Verified Reviews
472
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Soho
Named for William Hazlitt, the essayist and Napoleon biographer who lived and died here in the early 19th century, the hotel has held on to its literary theme, and is today a favorite among writers and publishers, as well as artistic types, theatre patrons and West End antique hunters. It's not quite on the same luxe level as some of the new high-end boutique hotels, but neither are its rates — you're not getting (but also not paying for) a spa, a big-name chef, plasma-screen TVs, or any of the rest. For those of us who fancy a late-night browse through the sitting room's literary collection (many signed copies left behind by visiting authors) rather than another cocktail in a hip hotel bar, this is the place. More...
23 Rooms
120 Verified Reviews
459
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